Get to know us
We began as a small family initiative, helping friends and relatives navigate the homeownership journey with a holistic approach. As buying a home became increasingly challenging for first-time buyers, we realized the need to share our experience beyond just searching Zillow or Redfin. We are committed to supporting clients from the very start. Currently, we offer free consultations, affordability analysis, and ongoing support. Additionally, we connect our clients with trusted realtors, interior designers, and architects to ensure a seamless and stress-free path to finding their first homes.
Looking ahead, we’re blending technology, AI, and real estate expertise to create smarter, more inclusive solutions that redefine the future of homeownership for the next generation.
Our mission
We're on a mission to change the way the housing market works. Rather than offering one service or another, we want to combine as many and make our clients' lives easy and carefree. Our goal is to match our clients with the perfect properties that fit their tastes, needs, and budgets.
Our vision
We want to live in a world where people can buy their first homes that match their needs rather than having to find a compromise and settle on the second-best option. That's why we take a lot of time and care in getting to know our clients from the moment they reach out to us and ask for our help.
Our team
Our strength lies in our individuality. Founded by Ella H, our team brings together top talent across fields—from strategizing homeownership journeys, affordability analysis, budgeting, architecture, to interior design and sales.


Ella
Founder
CEO
Kayla
Architect
Photographer
Luke
FInance Consultant
Ava
Broker
Market Trend advisor
Stacey
CFO
